Interviewer:　Simen Huang Theme：Why Chinese people love colors Simeng　Today I`d like to discuss the reasons why Chinese people prefer bold or vibrant colors. In recent years, LPA has landed many projects in China. I`m sure the clients ask for bold color choices. Mende　 Yes, it seems to be that way. Simeng　 I, myself, along with most Chinese people feel a sense of enthusiasm toward bold or vibrant colors. I don’t think it is just because we like glitz and pazazz or don`t understand the quality of single color luminaries. In my opinion I think this phenomenon is rooted in our cultural background. China night scene using extreme color lighting Forbidden City-Chinese Culture That Loves Color Mende　You mean to say that Chinese clients prefer colorful lighting, not because it is trendy, but a completely different deeper reason? Simeng　That is correct. I think I had this realization around the time when the length of my stay in Japan became the same as my time living in China. I remember feeling that Japanese seem to conform to those around them and have the habit of blending in with the crowd, while Chinese like to assert their individuality. We don’t like to be the same as those around us and have a strong conscious feeling that “I am different from you.” Mende　Yes, we even have a saying in Japanese “The nail that sticks out get hammered down.” We are a culture that lives by conforming…

Interviewer:　Motoyo Ogawa Mende　Some kids just really love Disneyland. Ogawa　Yes. I am one of them. Mende　At what age did you start to really like Disney? Ogawa　 I first went to Disneyland when I was in Kindergarten.  When I started elementary school I was in love.  I went with my family every year until I was in the 8th grade.  The first time my parents took me to the park we watched the electric parade and they said the look on my face was the best they had ever seen and they decided they needed to bring me to the park every year. Mende　 Yes, I have also seen the electrical parade.  That type of sparkling and twinkling lights are very typical of Disneyland. Ogawa　 Yes, very much.  I have been wondering about something…Do you like sparkling and twinkling lights?  Or maybe it’s not your style? Mende　 Well, I really like the flash and fizzle of fireworks.  Although it is part of the job, I don’t really think I like the illuminations that many people find uplifting and exciting. Ogawa　Yes, I think many at LPA feel the same way.  However, I don’t mind illuminations at all.  Illuminations are just one expression of many in lighting and I find it very charming. Mende　Regardless of thoughts and beliefs,  I appreciate the image produced by sparkling effects and  I don’t mind sparkle or twinkle in the dark night.   Thirty years ago when I saw the illumination of…